Atlanta’s plant community is about to get a weekend-long celebration that pairs greenery with glamour, as The Greenhouse Social launches its first-ever Dirt & Glitter Plant Show at Atlantic Station. The event, running Oct. 16-18, transforms the former Forever 21 space into a two-floor hub for plant lovers, local makers, and anyone curious about the houseplant craze.
Three-day Atlanta plant show opens with a Friday VIP preview featuring early shopping and a drag show
The event is designed to appeal to everyone from serious collectors hunting for rare specimens to novices just trying to keep their first pothos alive. Organizers say the show is intentionally inclusive of all experience levels, with a vendor lineup that spans beginner-friendly options and hard-to-find collector pieces.
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The Greenhouse Social, an Atlanta-area event company known for its plant markets and Plant Bingo nights, is behind the inaugural show. The weekend kicks off Friday, Oct. 16, from 6 to 10 p.m. with a VIP Party Preview, giving early ticket holders first dibs on shopping, an exclusive swag bag, and a live performance from Atlanta drag queen and self-described plant mama Gigi Diamond. VIP admission is $35 and includes access to the show all weekend long.
General admission opens Saturday with a full roster of plant growers, shops, artists, makers, and other local businesses. Attendees can browse everything from low-maintenance houseplants to rare collector finds, alongside pots, botanical art, gifts, and other plant-inspired goods. Food, drinks, and entertainment will also be on hand throughout the weekend.
“The plants are what get people in the door, but the community is really what it’s about,” said Steven Crafton-Karnes, co-founder of The Greenhouse Social. “Our customers become our friends, and our friends become our vendors. That happens all the time in the plant community. Dirt & Glitter is another chance to bring all of those people together, and hopefully introduce some new people to it too.”
The vendor list includes numerous Georgia-based businesses, plus specialty growers and sellers traveling in from out of state. That mix gives attendees the chance to support familiar local favorites, discover new shops, and track down unique plants and products they won’t find elsewhere.
Dirt & Glitter Plant Show Schedule:
Friday, Oct. 16
VIP Party Preview: 6-10 p.m.
VIP admission: $35
Saturday, Oct. 17
VIP early entry: 9-10 a.m.
General admission: 10 a.m.-5 p.m.
Sunday, Oct. 18
General admission: 10 a.m.-4 p.m.
General admission tickets are $10. Organizers encourage advance ticket purchases, and VIP tickets are limited. Tickets and additional event information are available through The Greenhouse Social website. Reporters interested in covering Dirt & Glitter or scheduling an interview with Steven Crafton-Karnes can contact Skylar Peterson at (774) 571-1357.
About The Greenhouse Social
The Greenhouse Social is an Atlanta-area event company bringing people together through plants, creativity, and community. The company produces plant markets, Plant Bingo, and other social experiences throughout metro Atlanta, including its three annual At the Mill markets in Canton. Through its events, The Greenhouse Social works to create welcoming spaces for plant lovers, support independent vendors, and help strengthen the communities surrounding them.
Skylar Peterson
Tempo Communications
+1 774-571-1357
speterson@tempo-comms.com
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Why it matters: As plant culture continues to grow beyond social media feeds and into real-world gatherings, events like Dirt & Glitter show how hobbyists are turning shared interests into lasting local communities. For Atlanta residents, this weekend offers a rare chance to shop from regional growers while connecting with fellow plant enthusiasts in a space that celebrates both nature and self-expression.
