During MSM’s inaugural self-storage event, the founder of Intleacht AI will demonstrate how operators can maintain an edge in the age of artificial intelligence.
Our readers are always asking us to publish more content and insight on this technology, so we thought inviting the AI Queen to THE Show would be the perfect way to present new material on the topic.”— Poppy BehrensATLANTA, GA, UNITED STATES, July 31, 2026 /EINPresswire.com/ — A keynote presentation at THE Show, the first-ever self-storage conference and tradeshow organized by Modern Storage Media (MSM), will be delivered by Aoife Roche—an AI strategist, international speaker, and the founder of Intleacht AI who is widely referred to as the “AI Queen.” The event is scheduled for Nov. 4-6 in Atlanta, Georgia.
Roche, a seasoned entrepreneur, investor, and author, relocated from Ireland after the pandemic and built a seven-figure agency entirely from scratch. Subsequently, she has collaborated with a broad range of businesses, guiding leadership teams to grasp and leverage cutting-edge technology. Now she is applying that know-how directly to the self-storage industry.
At a moment when numerous operators are struggling to understand AI and its implications for their operations, Roche will eliminate the confusion and guide attendees on how to future-proof their marketing using actionable tactics designed to boost visibility, generate leads, and outperform rivals. She will also present the newest AI breakthroughs and examine how the technology is reshaping the ways customers discover and engage with companies.
“AI is unavoidable these days,” says Poppy Behrens, MSM’s publisher. “Our readers are always asking us to publish more content and insight on this technology, so we thought inviting the AI Queen to THE Show would be the perfect way to present new material on the topic. We’re thrilled that she’ll be joining us.”
Roche completes a keynote roster that already features political analyst Scott Jennings, MLB Hall of Famer Chipper Jones, self-storage owners and U.S. Representatives Troy Downing and Jefferson Shreve, U-Haul president Joe Shoen, and Atlanta Mission CEO Tensley Almand.
Hosted by Janus International, MSM’s THE Show offers a fresh approach to conferences and trade shows with enriched educational sessions, distinctive evening gatherings, a dedicated deal room, and a carefully curated exhibit hall. Registration discounts remain available, and the host hotel Signia by Hilton is still accepting reservations at MSM’s special rates.
Make sure not to miss Aoife Roche and the full keynote lineup in Atlanta this November. For registration and complete event information, go to www.msmtheshow.com.
ABOUT MODERN STORAGE MEDIA (MSM)
Modern Storage Media is the premier source of information for self-storage professionals, providing data, analysis, expert perspectives, and industry news that enable operators to make informed decisions. Owned by Storelocal Media Corporation—the media arm of Storelocal Corporation—MSM produces a range of publications and resources, including its flagship Messenger magazine, Self-Storage Canada, the annual Self-Storage Almanac, and more. For breaking industry news and educational content, visit www.modernstoragemedia.com.
Poppy Behrens
Modern Storage Media
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