Animal care is no longer a niche concern — it is a rapidly expanding global industry, and the latest market intelligence from The Business Research Company shows just how far it has come. With pet owners treating animals more like family and clinics investing in cutting-edge diagnostic tools, the veterinary equipment and supplies sector is poised for a major leap over the next several years.
Demand for advanced animal healthcare is accelerating, and the numbers tell the story. The veterinary equipment and supplies market is expected to exceed $3 billion by 2030, according to the firm’s Veterinary Equipment and Supplies Global Market Report 2026. That figure sits within a broader Veterinary Medical Equipment category forecast to reach roughly $5 billion the same year, with supplies representing about 64% of that total. In the context of the entire Veterinary Healthcare industry — projected at $316 billion by 2030 — this segment accounts for nearly 1% of overall market value.
The Business Research Company’s Veterinary Equipment and Supplies Global Market Report 2026 – Market Size, Trends, And Forecast 2026-2035
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LONDON, GREATER LONDON, UNITED KINGDOM, October 13, 2026 /EINPresswire.com/ — Several forces are converging to push this market forward. The growing tendency to view pets as family members is driving spending on preventive care, surgeries, diagnostics, and management of chronic conditions. Veterinary practices are responding by upgrading to advanced patient monitoring, anesthesia systems, fluid management tools, and critical care devices. This particular dynamic is expected to add roughly 2.6% annually to market growth.
Another contributor is the rise in animal healthcare spending, supported by wider pet insurance adoption. As disposable incomes climb and awareness of animal health improves, more owners are opting for specialized treatments and complex procedures. Investments in livestock health management are also fueling demand for modern equipment in production animal care, a factor projected to contribute about 2.4% per year to growth.
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Technology is also playing a pivotal role. Innovations like digital imaging, portable ultrasound, wireless monitors, automated infusion pumps, and smart anesthesia workstations are boosting diagnostic precision and patient outcomes. Cloud-based platforms, artificial intelligence, and remote monitoring are making clinics more efficient and encouraging upgrades. This driver is estimated to add around 2.3% to the annual growth rate.
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The market breaks down into several product categories, including critical care consumables, anesthesia equipment, fluid management gear, temperature control devices, patient monitoring systems, and rescue and resuscitation tools. Critical care consumables lead the pack, expected to capture 32% of the market in 2030 — about $1 billion. That demand stems from the need for disposable supplies in emergencies and surgeries, stricter infection control protocols, and more intensive companion animal care.
Segmentation also extends to animal types — small companion animals versus large animals — and end users such as veterinary clinics, hospitals, and research institutions.
Regionally, North America is set to dominate in 2030, with market value climbing from $1.0 billion in 2025 to $1.5 billion, reflecting a compound annual growth rate of 8%. The region benefits from higher pet care spending, adoption of advanced technologies, greater owner awareness of preventive health, and ongoing facility modernization.
The United States is predicted to be the largest single-country market, rising from $0.9 billion in 2025 to $1.4 billion by 2030, also at an 8% CAGR. Drivers include demand for specialized procedures, pet insurance enabling advanced care, practice modernization, and expansion of animal health services.
Competition in this space comes from global veterinary healthcare firms, medical device makers, and specialized animal health suppliers. They vie for market share through innovative diagnostics, surgical tools, therapeutic devices, and monitoring solutions. Success often hinges on improving outcomes, diagnostic precision, preventive care, and integrating digital technologies.
According to The Business Research Company, Zoetis Inc. led global sales in 2025 with a 1% market share. The company’s animal health division offers medicines, diagnostics, vaccines, and health solutions for both companion animals and livestock.
The market remains fragmented, with the top 10 companies accounting for just 4% of total revenue in 2025. Leading players sustain positions through diversified portfolios, broad distribution networks, partnerships, and ongoing product development. Top companies by market share in 2025 include:
- Zoetis Inc. (1%)
- Merck & Co. Inc. (MSD Animal Health) (1%)
- Becton, Dickinson and Company (BD) (1%)
- Boehringer Ingelheim Animal Health Pty Ltd (1%)
- Neogen Corporation (0.4%)
- Covetrus Inc. (0.4%)
- Mindray Bio-Medical Electronics Co. Ltd. (0.3%)
- Midmark Corporation (0.2%)
- Ceva Santé Animale S.A. (0.2%)
- B. Braun Melsungen SE (B. Braun Vet Care GmbH) (0.2%)
Artificial intelligence is making notable inroads in this market. In September 2024, Zoetis launched Vetscan OptiCell, an AI-driven, cartridge-based hematology analyzer for veterinary Complete Blood Count tests. The device features AI-based cell classification, a compact design, and low maintenance needs, streamlining diagnostics and supporting more precise health assessments.
Growth opportunities are concentrated in critical care consumables, patient monitoring, anesthesia equipment, fluid management, temperature control, and rescue tools. Together, these segments are expected to add over $1.2 billion in market value from 2025 to 2030. Critical care consumables alone are forecast to grow by $0.4 billion, patient monitoring by $0.3 billion, and anesthesia equipment by $0.2 billion.
Companies aiming to capture this growth are focusing on enhancing equipment technologies, streamlining clinical workflows, expanding veterinary infrastructure, and integrating AI for more precise diagnostics.
The ecosystem includes raw material suppliers like Thermo Fisher Scientific, Danaher Corporation, Agilent Technologies, and Siemens Healthineers. Wholesalers and distributors such as Henry Schein, Patterson Companies, Covetrus, McKesson, and Cardinal Health keep the supply chain moving. End users range from IDEXX Laboratories and Zoetis to Mars Petcare Veterinary Health Group, VCA Animal Hospitals, Banfield Pet Hospital, and BluePearl Specialty and Emergency Pet Hospital.
The 2026 market reports from The Business Research Company now include broader strategic coverage, including market attractiveness scoring, total addressable market analysis, company scoring matrices, Excel-based forecasting dashboards, and technology trend analysis.
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Disclaimer: Findings and recommendations from TBRC Business Research Pvt Ltd are based on information gathered in good faith from primary and secondary sources, whose accuracy is not always guaranteed. Analysis and findings are estimates and opinions, not statements of fact or investment guidance.
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Why it matters: As pet ownership rises and veterinary care becomes more sophisticated, the equipment and supplies market is becoming a key indicator of broader healthcare trends. Understanding where this market is heading helps investors, suppliers, and practitioners anticipate shifts in animal care delivery and technology adoption.
